Project information
Canada 2025
Client
The City of Vancouver is a municipal government and major employer responsible for public works, services, and infrastructure, serving a population of over 660,000 residents across diverse departments.
Goal & challenge
To create a series of posters to communicate the City of Vancouver's mision, vision, and values to a professional audience, including Directors and Engineering Services teams across multiple city facilities and offices.
The design had to be a highly professional, authoritative but visually appealing to ensure complex policy information is immediately legible and consistent across drastically different scales. This within the constraints of the City of Vancouver's official, fixed typeface and brand guidelines.
Project title
City of Vancouver Culture Posters
My role
Lead Graphic Designer (Concept and design)
Agency Work: The Beacon Design Collective Inc.
Agency Work: The Beacon Design Collective Inc.
Deliverables
Multi-Format Poster Series
(3 designs, 6 colours, 3 sizes: 12x18 in, 18x24 in, and 24x36 in)
(3 designs, 6 colours, 3 sizes: 12x18 in, 18x24 in, and 24x36 in)